Keith Baker, Philips presents about Lifestyle 6.0

Keith Baker, innovation manager at Philips Lifestyle Research, will present at the Health Tech Event: “Lifestyle 6.0: after the data explosions and before regenerative medicine”.

Digital industrialization (Industr4.0) under Cyber Physical Systems innovation will affect both clinical medicine and human lifestyles. This presentation will review a power thought leader’s view of a healthy lifestyle, “Living Well for Ever”, and how the RESTful Internet and machine intelligence of Google and Amazon can make that a fact, i.e. Lifestyle6.0. Focus switches to the historical basis of Europe’s aging crisis and how the lifestyle6.0 is essential for economic prosperity. Finally the presentation reviews what Western Europe can do to prosper from Lifestyle6.0, i.e. hygiene and health.

KeithAbout Keith Baker
Employed at Philips has the role of innovation manager for the Philips Lifestyle Research programme based in Eindhoven. He has worked with the EIT ICT KIC programme on Health and Well-being as well as for CPS action lines. Previously Keith Baker has been Open Innovation Director (2004-2009) Philips Applied Technologies, as part of Philips Corporate Eindhoven. During this period he has responsible for seven major ITEA projects, two projects as manager As Project leader he has lead three major MEDEA+ project applications in 3D TV, Automotive wireless networks and secured Computing. At an international national level he is represents Philips representative for Consumer markets to ITEA MEDEA+ roadmaps. At a national level he provide technical and business contributions to Point.One regional innovation programme He was award as project leader the Gold award for best project ITEA 2006 Symposium.

About Philips
Koninklijke Philips N.V. (Royal Philips, commonly known as Philips) is a Dutch diversified technology company headquartered in Amsterdam with primary divisions focused in the areas of Healthcare, Consumer Lifestyle and Lighting. It was founded in Eindhoven in 1891 by Gerard Philips and his father Frederik. It is one of the largest electronics companies in the world and employs around 122,000 people across more than 60 countrie

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