Aurora invests in firm that advises digital health care start-ups

Aurora Health Care is investing in StartUp Health, a company that advises start-up digital health companies in exchange for small equity stakes. StartUp Health, founded four years ago and based in New York, has more than 100 companies in its portfolio, with a strong focus on using digital technology to improve the quality of care.

The investment will help Aurora identify and evaluate promising technology, said Rick Klein, executive vice president of Aurora’s enterprise business group. The size of the investment was not disclosed. StartUp Health, which includes affiliates of Kaiser Permanente and Cleveland Clinic among its partners, approached Aurora.

“We were looking for the right kind of partners,” said Unity Stoakes, co-founder and president of StartUp Health. One of the biggest challenges for start-up companies in health care, he said, is getting access to clinical settings where they can validate their products. “Aurora committed to working with these early-stage companies,” Stoakes said. … (read more)